Confused.com responds to moneysupermarket claim

Debra Williams, Managing Director of Confused.com, said, “moneysupermarket’s own-funded research directly contradicts that done by independent research agency Consumer Intelligence in January of this year, which found that Confused.com and Tesco Compare both consistently offered cheaper premiums more times than Moneysupermarket.

“Consumer Intelligence data is based on 2000 risks, compared with Moneysupermarket’s 100 cherry-picked risks and it is highly likely that the findings of the Moneysupermarket survey are based on estimates rather than fully-underwritten quotes.

“Recent qualitative research by Confused.com discovered that almost 70% of people prefer to use a comparison site that guarantees prices, rather than providing estimates.”

“Most own-funded research commissioned by companies will naturally be biased, which is why Confused.com prefer to rely on independent findings”.