The National Trust announces first ever Walking Festival
The festival has been created by the National Trust to inspire everyone whatever their age or ability to explore on foot the amazing outdoor places cared for by the National Trust.
From 22nd to 30th October 2011, during the half-term school holidays, over 150 National Trust properties will be running more than 1000 special walks and activities to encourage as many people as possible to get outside and enjoy the great outdoors.
William Wake from the National Trust's outdoors team said: "We're delighted to announce PruHealth's sponsorship of the Walking Festival. The best part of this festival is that you can take part with family or friends and it doesn't matter if you're a novice walker or more experienced hiker. From guided walks and long distance hiking, to self led trails and family orienteering, there's something for everyone."
Neville Koopowitz, CEO at PruHealth, said: "We are very proud to be the partner organisation for the National Trust's first Walking Festival. As one of the UK's leading health insurers our core philosophy is to promote the awareness of leading a healthier life; our customers benefit directly as we offer incentives and rewards to customers who exercise regularly. The Walking Festival around (some of) the beautiful National Trust sites is a perfect way for people to enjoying themselves whilst exercising.
We share the National Trust's excitement and vision for this festival and are committed to working with the National Trust, our staff, customers and members of the public to help make the Walking Festival one of the most exciting outdoor events in the country"
Commenting on the partnership with PruHealth, Elin Horgan, Head of Corporate Partnerships at the National Trust emphasised the importance of the partnership to the Trust:
"I'm delighted that PruHealth have chosen to partner with the National Trust. PruHealth is one of the largest insurer in the UK, with a strong presence throughout the country. Their support will help us deliver a festival that engages and inspires people to explore the amazing outdoor places cared for by the National Trust".
To see the full programme of walking festival events or to download more than 250 walking routes on National Trust land, go to nationaltrust.org.uk/walking. To find out more about staying fit and healthy with PruHealth go to pruhealth.co.uk.